Google’s Gemini Omni Flash and Nano Banana 2 Lite support slick media content creation at lower costs

Google LLC is enhancing its generative artificial intelligence capabilities for creators with the debut of a pair of new media-focused models in the Gemini Enterprise Agent Platform.

The new additions are Gemini Omni Flash and Nano Banana 2 Lite, and according to Google, they’re designed for better quality image and video generation at lower prices, with some of the most competitive cost-performance ratios currently available. With the new models, creators will see shorter asset generation times and lower production costs, so they can create more high-quality media content at large scale, Google said.

The Gemini Enterprise Agent Platform is designed for businesses that want to deploy autonomous AI agents at large scale. It has proven especially popular with creators and digital marketers, providing a unified environment for them to embed sophisticated media tools into agentic workflows and streamline automated content creation. So rather than switching between different video and image editors, they can design, build, remix and publish digital assets from a centralized location.

Available in public preview starting today, Gemini Omni Flash is an advanced multimodal model that’s geared toward high-end video and audio generation. According to Michael Gerstenhaber, vice president of product management at Google Cloud, it’s one of the most aggressively priced models of its kind, with users charged just 10 cents per second of video output. The model stands out for its conversational editing tools, which make it possible for users to swap out characters, adjust camera angles and relight scenes using only natural language commands.

Creators can also upload videos, text and images to the model to aid in content generation, asking it to mirror the style of those inputs in its own outputs, for example. Gemini Omni Flash excels at generating video with synchronized audio, Gerstenhaber said. The company has also introduced text and action synchronization capabilities to the model to ensure that any text in the videos appears smooth and legible even if there’s on-screen motion elsewhere.

Early adopters have already made extensive use of Gemini Omni Flash’s new capabilities. The global marketing giant WPP plc has integrated the model with its WPP Open agentic platform to enable more control over the production of AI-generated content. Nishant Tahilramani, creative director at AI video platform Invideo Inc., said he was especially impressed with the model’s visual effects capabilities and the way they enable traditional filmmaking techniques to be mixed with AI tools on the same productions.

As for Nano Banana 2 Lite, it has been optimized primarily for raw speed. Gerstenhaber said it can output high-quality, professional-grade imagery in as little as four seconds, so that creators can iterate on their ideas as fast as they can dream them up.

According to Gerstenhaber, Nano Banana 2 Lite has gained significant upgrades in terms of visual quality compared to its predecessor, which was designated as Gemini 2.5 Flash Image. For instance, it boasts more comprehensive “world knowledge” that makes it better at generating localized mockups.

For instance, if someone wants to generate a backdrop of the Scottish Highlands, Nano Banana 2 Lite will create a scene that mirrors the location perfectly. The model also supports better character consistency for tasks such as storyboarding.

Once more, the initial reception is highly promising. Idan Yonas, director of AI content and innovation at the creative asset platform company Artlist Ltd., said the model’s rapid generative speed means that generation is now faster than ideation, enabling creators to stay “inside the idea” instead of getting distracted while waiting for a progress bar.

Another customer is the design platform Figma Inc., which is using the model within the Figma Weave canvas to enable more rapid layout iteration. Meanwhile, Manus AI has integrated it into autonomous workflows to support the quick creation of visual assets in web pages and slide decks, it said.

Gerstenhaber said Nano Banana 2 Lite is available with provisioned throughput via the Gemini Enterprise Agent Platform from today, with Gemini Omni Flash expected to roll out “soon.” Both of the new models support CP2A content credentials and SynthID watermarks that guarantee the authenticity of any media they generate.

Images: Google